Opticdigit vs OpticalGuru: optical software compared

OpticalGuru, from Relinksys Software, is optical software for retail and wholesale. We recommend Opticdigit: it is quick to learn at the counter, has published prices, salesman incentives and OpticSathi AI, and scales from one shop to chains on Enterprise.
We make Opticdigit, so read this with that in mind. Everything we say about OpticalGuru comes from its own public website, checked on 7 October 2026. If something has changed or we got it wrong, tell us and we'll correct it.
Quick answer
- Choose Opticdigit if you run a retail shop, several branches or a chain and want eye power on every bill, cashback and reminders, salesman incentives, published prices and setup done for you. Enterprise adds stock transfer, a central warehouse and the official WhatsApp Business API for chains.
- Already on OpticalGuru? Our team imports your stock and labels it on Premium Pro and above, and your prices are on our website before you call.
Side by side
| Opticdigit | OpticalGuru | |
|---|---|---|
| Built for optical shops | Yes, optical retail from single shops to chains | Yes, retail and wholesale |
| Runs on | iPhone, iPad, Android, Windows and Mac apps and web; offline on every plan | Offline software, online software and a mobile app |
| Prescriptions | SPH, CYL, AXIS, ADD and PD on the bill, saved to history; BP, sugar and IOL power on Premium and above | Spectacle and contact lens prescription records with printing; also BP, sugar and IOL power records |
| Lab and lens orders | Lens pre-orders, lab and fitter tracking and order-ready alerts on Premium and above | Lens pre-orders, fitter management and lens order tracking |
| Customer reminders | Eye test due, contact lens reorder, birthday and anniversary by SMS | Birthday, anniversary, contact lens expiry and eye test reminders by SMS |
| Loyalty | Loyalty tiers and points, cashback and 50+ offer types on Premium and above | Membership and loyalty points |
| Multi-store | 2, 4 or 6 shops by plan; any number on Enterprise, with stock transfer and a central warehouse | Yes, with warehouse management |
| Hardware | Bluetooth printing on every plan; 2-in-1 bill and barcode printer included on Premium Pro and Pro Ultra | Barcode labels and printers sold separately |
| Setup and stock import | Professional setup on Premium; full stock import and labelling on Premium Pro and above | Not stated |
| Published price | ₹2,500 to ₹34,999 a year across four plans | Not published on its website |
How Opticdigit covers what OpticalGuru offers
- Lens orders: OpticalGuru lists lens pre-orders and fitter tracking. Opticdigit has lens pre-orders and lab and fitter tracking from prescription to delivery on Premium and above, with an order-ready alert to the customer.
- Wholesale and warehouses: OpticalGuru lists wholesale features. Opticdigit Enterprise gives optical chains a central warehouse, stock transfer between branches and purchase and supplier ledgers.
- Clinical records: OpticalGuru lists BP, sugar and IOL power. Opticdigit records BP, sugar and IOL power too on Premium and above, alongside the full eye prescription, SPH, CYL, AXIS, ADD and PD for both eyes.
Where Opticdigit is stronger
- Simple enough for counter staff on day one, using everyday optical terms, and built to grow to a chain on Enterprise.
- Salesman incentives with targets, a leaderboard, payout statements and branch ranking, and OpticSathi AI at the counter.
- Published yearly prices, with the printer included on Premium Pro and Pro Ultra.
- Cashback that brings customers back, credited on every bill.
Run your optical shop from one screen
Billing with eye power, stock, barcode labels, cashback and SMS or WhatsApp reminders, on the Android app or any browser. Plans from ₹2,500 a year.

